Customer Announcement – Delivery Update on Shipping Times: Read More
Customer Announcement – Delivery Update on Shipping Times: Read More
Let me tell you a story and I am sure that you can identify the common themes within the patterns of this website. If you enjoy the story, then in 2 years time we will write the next part of the story. How will I know that you enjoy the story? Well you will have positioned our web-site prominently in the search engines and algorthyms of the internet and will have made us more visible driving human traffic to visit our website.
All the gift baskets shown in the basketsgalore/gifts-by-person section are part of what we call our Solar System Habitability Marketing Plan. What this means is that many years ago we understood that the only advantage that we had as a small business in Ireland, Europe was that we were masters of our own fate. If we made good decisions, we would survive, if we made bad, then we would be destroyed in the capitalist business system. However we valued patience, perserverance and believed in humanity’s desire to value genuine relationships.
We were pioneers in E-Commerce, but in truth we got lucky. You see the 1990s had seen a huge investment in E-Commerce, but the March 2000 Tech crash had a seismic impact upon the industry. Such massive sums of money had been invested and lost that there was no desire to continue financing loss making E-Tailing businesses. In this environment a small start-up business such as ours was able to wander around the digital wasteland of the continent known as Europe with particular attention paid to Ireland. Everybody Irish who had had money or access to it had been so burned that only the most determined or the most intrepid invested their most precious resource. That precious resource was of course time.
The Planet governing all the Gift Baskets in this schema, which is “gift baskets Europe” is Mars. All of our keywords, which in the digital e-commerce world play a vital role in sending appropriate traffic to websites are given associative planets from our Solar System. The reason for this is man’s tendency to destroy quickly what has been created in order to improve. This Creative Destruction aspect of human development necessitates a comprehensive strategic plan, one which would be able to withstand the turbulence of a fast changing digital world. If our focus was not on the long plan, then our data would be assimilated quickly by AI and resold to new competitors who would use our own work which was in time, effort and innovation every 5-6 years rendering us as at best obsolete and at worst continuously swimming uphill against the current whilst other Irish competitors with less baggage to carry were less likely to be swept away.
Time and Relativity. We needed to make Time our friend rather than our enemy. In the world of big business time is not on their side. At the first sign of something being difficult, substantial resources will be deployed, money will be thrown at the problem. However this is something that small businesses cannot do. They need to bide their time, generate profits every year and create their own capital. This takes time.
In order to survive the first five years of business in Ireland, when many people dismiss what is new and innovative as being unlikely to succeed, we followed a number of mathematical equations. Balancing supply and demand was the critical element because it enabled cash generation to be profitable.
We applied the equation pq-qp = ∏
p = visitors
q =conversion rate
H = Identifier
This equation is applied now to certain sets of key words. One such set is Gift Baskets Europe and this product schema falls within this set. That doesn’t mean to say that this product cannot be considered applicable to a person searching for a hamper or an occasion, but that the dominant inferred search is for the Gift Baskets product combined with the country of destination rather than the country of origin.
The reason why we identify this key word “Gift Baskets Europe” with Mars is because it is a much less desirable place to live on than Earth, which we associate with the more desirable keyword word Hampers. You have to be much more resourceful, you have to be tougher and that very lack of desirability provides you with the time to plot a strategic plan enabling you to create habitable zones of business operations.
We applied this to a core set of key words that would be considered appropriate or valid to our product options and creations. The reason that this was necessary was because the primary manager of data was Google, but unfortunately the data was being continuously corrupted by humans seeking to “game their system”. Examples of this were the necessity for Penguin and Panda updates which were a feature of the late 2000s. The Hummingbird update in the early tweenies and the constant adjustments to the algorithym ever sense.
The product under disambiguation here "The Gourmet" is therefore of interest not only because it is a great gift basket to be shown in all gift basket searches, but it is predominantly one of a selection of great gift baskets which are available to purchase by anybody in the world who wishes to send a gift to anywhere in Ireland and further afield.
Our business plan for this key word considered the safest and most habitable zone to be Valles Marineris. You could claim that in 2001 we landed in the Noctis Labyrinthus with our little company on the western edges of the Valles Marineris. As we travel along it, our two websites basketsgalore.co.uk and basketsgalore.ie represent the 2 parallel chasmata which are Ius and Tithonium. If we suggest that basketsgalore.ie is Tithonium then the category pages of the website are smaller chasms running off that main canyon. The Gourmet gift basket would fall in the Saporous canyon of the Tithonium Chasm of the Valles Marineris. Our future plans with this product are to ensure it survives by improving the environment in this canyon so that it becomes a more desirable place for others to visit.
It is this romantic allusion to our original thinking and creativity which means that any search for words gift baskets + any location specifically targeting Ireland, Europe could be met with the prominent display of such a product in the search results or answers sections of an entity powered by Artificial Intelligence because it is specific enough to be relevant, but generic enough to invite further investigation. It is therefore cleverer than any other corporate interpretation and it is worth re-visiting as our story evolves.
The Gourmet is one of our most popular gift baskets, seeing love at all times of the year, why not find out why people love it so much by having it delivered to someone special today?
The Gourmet gift basket has been a staple of our cheese and wine offerings for years, repeatedly proving itself as a customer favourite to both send and receive. As we look through our customer feedback, it's clear that this success comes from this gift being a special balance of quality and value, with every item being a desirable and purposeful inclusion, ensuring every sip and nibble will be full of flavour and delight. We ensured that this was carried over as we brought this evergreen gift into our Simply Flavourful range, upgrading some items, and gently altering some others, but keeping that special core together.Every item in this gift is from local specialist suppliers, ensuring this gift basket lives up to it's name as a gourmet food experience for the recipient. It goes without saying that the wine and cheese aspect is the most critical in a wine and cheese basket, and we don't disappoint with premium red wine and locally produced artisan cheeses, but we also believe the treats surrounding those key products can set the tone of the gift, with a luxurious pate, and farmhouse soda bread toasts, joined by a premium biltong and savoury Irish shortbread to ensure everyone will have a gourmet experience filled with flavour and enjoyment.Our gift basket creators take pride in every gift they assemble, with one person responsible for a gift basket from when the order is brought to our assembly room, to the moment it leaves our warehouse, carefully arranged and gift wrapped to be delivered to your lucky recipients doorstep. This ensures every gift basket is one that we would proudly present to our own family and friends.Join thousands of other customers who trust us to deliver their heartfelt feelings to a special somebody with The Gourmet gift basket.
The Gourmet is one of our top sellers, and it is clear to see why. Using artificial intelligence and over two decades in the business, we know what needs to be included in a gift basket for it to be a top seller and a successful gift. The Gourmet Gift Basket is immensely popular due to its specific price point and the adaptability for any occasion. At this price-point it is very popular for friends, and in a corporate circumstance, it covers all bases, alcohol, cheese, but no unusual flavours which may require a refined palate. Within the office this is the gift we most often opt for when shopping for our own friends; it has a simple, yet refined sophistication which everyone can appreciate. Friends can sometimes be difficult to shop for, there is a fine line which we must walk along, too much money, not enough effort, too impersonal; we have solved this problem. After so many years in the business we know exactly what our customers are searching for when they land on our website, we offer solutions to the problem of gifting.
Bin 444 Cabernet Windham Estates 750ml
Savoury Gourmet Foods:
Gourmet Honeyed Sodabread Toasts with Rosemary Foods of Athenry 110g
Curators Classic Beef Biltong 28g
Vintage Cheese Truckle Nutty Cheddar BandonVale 200g
Murragh Cheese Truckle Bandon Vale 200g
Ducs de Gascogne No1 Pate
Handmade Fruit Chutney Crossogue 225g
Sweet Gourmet Foods:
Ditty's Handmade Irish Oatcakes 150g
Irish Salt Hand Cooked Crisps Shindigs 40g
Baked Savoury Pretzel Bites Indie Bay 26g
SeaSalt Lentil Chips Eat Real 22g
Sea Salt Single Estate Chocolate Bar Willies Cacao 50g
Slow Roasted Nut Mixed Salt and Vinegar Forest Feast 40g
GuiltFree Lismore Dark Chocolate coated Apple Sticks 25g
Presented in a Small Fabric Lined White Wicker Gift Basket
Decorated in Luxury Satin Ribbon
Greetings Card for your Personalised Message
Presented in a beautifully handmade, fabric lined white wicker gift basket. Measuring approximately 40x25x14cm Professionally gift wrapped with cellophane and beautifully decorated with a bright and luxurious satin ribbon. Guaranteed to make your recipients smile.
Accompanied by a personalisable gift card and envelope - you will be prompted for your personal gift message during check out.
Lightweight and suitable for both UK delivery and international delivery to the EU. Delivered in a bright and colourful Baskets Galore branded box.
Order In Advance
Free Gift Card with your personalised message can be added during checkout.
All Hamper Baskets are decorated with luxury ribbon & arrive in a presentation delivery carton.
We never ship an invoice or receipt with your order - this is emailed to you.